Non-profits and for-profits alike will benefit from understanding this ladder approach to building strong relationships with your target consumers.
Check out the full details of the Engagement Pyramid here.
Showing posts with label customers. Show all posts
Showing posts with label customers. Show all posts
Friday, October 8, 2010
How to engage your tribe
The very talented folks at Seattle-based Groundwire, a technology consulting group that works exclusively with environmental non-profits, have developed an insightful framework for how to think about your customer & tribe engagement, rightly named "the Engagement Pyramid."
Non-profits and for-profits alike will benefit from understanding this ladder approach to building strong relationships with your target consumers.
Check out the full details of the Engagement Pyramid here.
Non-profits and for-profits alike will benefit from understanding this ladder approach to building strong relationships with your target consumers.
Check out the full details of the Engagement Pyramid here.
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