How to engage your tribe

The very talented folks at Seattle-based Groundwire, a technology consulting group that works exclusively with environmental non-profits, have developed an insightful framework for how to think about your customer & tribe engagement, rightly named "the Engagement Pyramid."


Non-profits and for-profits alike will benefit from understanding this ladder approach to building strong relationships with your target consumers.  


Check out the full details of the Engagement Pyramid here.